Emaar plans to swap penthouses for affordable housing as the developer of the Burj Khalifa looks to capitalise on the need for 3.5 million affordable homes in the Middle East. Known for its luxury master-planned developments, Emaar has launched a division to focus on building low-cost homes in the region.
Certainly the Gulf has seen a minimal number boutique hotels developed to date, but examples are popping up in certain locations. "The prime example is of course the Armani Hotel in the Burj Khalifa, which appears to have filled a glamourous and exclusive top-end niche in the market,"
The celebrations were held at the picturesque and stunning At.Mosphere Lounge on Level 122 at Burj Khalifa - the highest lounge in the world. The event was attended by dignitaries, top company officials and members of the media.
Following the success of the Armani Hotel Dubai, located in Burj Khalifa, the world's tallest building, the Armani Hotel Milano opens in the heart of the city, within the extraordinary palazzo at Via Manzoni 31, originally designed by Enrico A. Griffini and completed in 1937 in the rationalist style of the time.
The iconic attractions in Downtown Dubai, described as 'The Centre of Now,' can now be accessed by visitors with a new convenient addition - the luxury Trolley Buses. Emaar Malls Group, the shopping malls and leisure subsidiary of Emaar Properties, has introduced air-conditioned Trolley Buses, each with a capacity of 25 passengers to enhance the ease of access for visitors to Downtown Dubai.
The company has been involved in some of the most challenging construction projects in the UAE, including the Armani Hotel in Burj Khalifa, Emirates Palace Hotel, the Grand Mosque, Qasr El Sarab resort, Atlantis - The Palm, Burj Al Arab, Ferrari World as well as the Dubai International Airport Terminals 1, 2 and 3.
In addition to its Visions of Dubai series, the DMCC unveiled its first gold bullion coin in August 2011. The "Khalifa" coin features a portrait of His Highness Sheikh Khalifa Bin Zayed Al Nahyan, President of the United Arab Emirates, on one side, and on the other, Burj Khalifa, the world's tallest tower.
Under the new ratings, five-star hotels will have three categories - Platinum, Gold and Silver. The criteria for other hotels categories, ranging from four- to one-star properties, have also been overhauled. Hotel apartments will now be rated in three categories (Basic, Standard and Deluxe) instead of two.
Grosvenor House, a Luxury Collection Hotel, Dubai celebrates the first of four new dining experiences to open in the breath-taking Tower Two. Toro Toro (meaning bull) is an all new dining concept developed by internationally acclaimed, Latin American Chef Richard Sandoval. The restaurant offers varied dining experiences that span over two floors on the marina's edge.
The company will oversee Damac Properties' first serviced apartment development, 'Burjside Boulevard,' in the exclusive Downtown Dubai/Burj Khalifa precinct. In addition, the service will also be made available to residents of other premium Damac Properties' projects.